Telstra

Phone Packaging

 

Being Australia’s biggest telecommunication brand, Telstra were after a design theme for their very large catalogue of phones which portrayed the brand in a playful but energetic light. The result was a visual experience that jumps off the shelf.

 

 

I crafted these boxes with bold colour palettes using graphical elements that

were later carried throughout much of their core branding. Each box became it’s very own art piece, framing the product, themed paint splats & happy customers seamlessly and subtly integrated into an explosion of pure energy.